Business Model

Business Model

Our business model

CPP operates a business-to-business-to-consumer business model. This proven model operating across 15 geographical markets sees us sell and service annually renewed products to our Business Partners’ customers.

Our customers benefit from the provision of Life Assistance products designed to make life less stressful. Regular customer communications and on-going service interactions encourage product engagement with key features and benefits, which help encourage retention and annual renewal.

Our Business Partners benefit from commission payments and over time additional sales channels, products and services can be introduced to the relationship.

Business partners

The strength of our Business Partner relationships, as evidenced by the duration of many of our partnerships, provides a solid foundation for delivering sustained growth across the Group.

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Consumers

Customer service and interaction are key to the success of our business and our relationships with Business Partners and customers.

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Otros Sitios de CPP

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Oficinas CPP

CPP opera a lo largo de 15 países en Europa, América Latina, y Asia